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Spotting Ads on Social Media


Can young people always recognise when what they’re seeing on their social media feed is an advert? The evidence suggests there’s a good chance they might not. What often complicates matters is that many ads are virtually indistinguishable from a regular social media post. They’re frequently designed to be funny, exciting or cool, which distracts younger users away from the reality that they’re being sold something. The National Online Safety #WakeUpWednesday guide has some top ideas for helping youngsters to spot ads like a pro!

In the guide, you'll find tips such as paying attention to the account name, studying the hashtags for clues and being savvy with high numbers of likes and shares.



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Don't forget, you can log in to the National Online Safety website to access a wealth of easily accessible short courses and explanation videos, please follow the link below, add your details and ensure that you tick the box to say that you are a parent.




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